On Twitter, frog photos can rack up hundreds of thousands of likes. On Facebook, groups like ' Frogspotting' have thousands of members. Google search data shows spikes in frog content related to specific memes, with searches for things like 'baby yoda eating frog gif' and 'froggy chair,' a legendary piece of 'Animal Crossing' furniture, spiking 200% and 4,300% in 2020, respectively, in the United States. In Reddit's r/frogs community, posts from March 1 to May 1 more than doubled compared to that same time period in 2019. The phenomenon isn't just limited to Tumblr.
Other tags like #Frogblr saw similar jumps. As of late May, The #Frogcore tag had seen a 220% increase over a period of three months (compared to the preceding three) and the #Froggie tag saw a 567% increase in original posts in the same time frame. Tumblr data, provided to Insider, shows an increase in interest in frog content across the platform over the past several months.
